In both timely and ironic fashion, National Travel and Tourism Week begins this Monday, May 3. What is normally a celebration of the tourism industry and how it benefits society, will obviously have a more somber tone this year, as a result of the COVID-19 pandemic. However, now, more than ever is…
The days of siloed community organizations and calloused competition are over. The 2020s are the decade of coopetition. According to Oxford, coopetition is defined as “a collaboration between business competitors, in the hope of mutually beneficial results.” The word is a literal combination of…
The tourism stakeholder community in Durango gets it! They understand that the role of the typical Destination Marketing Organization (DMO), like Visit Durango’s, is evolving to fulfill a new role in communities across the world. DMOs are no longer meant to just develop clever taglines and churn out…
Thanks to the Durango tourism team and community, 2019 is on track to be another record-setting year for the local tourism industry. Over the past 12 months, Visit Durango estimates 1.3 million visitors traveled to experience our region’s outdoor, historic, and cultural attractions. As of October…
